Blue Dart offers Express Pallet: The world's most Economical, Convenient and Flexible way to send heavy goods abroad, from DHL.

ﾷ Ideal for heavier shipments: 50kgs, 75kgs, 100kgs

ﾷ Same box foldable in three dimensions to accommodate shipments from 50kgs to 75kgs to100 kgs

ﾷ Reinforced in-built cardboard pallet base for easy transport via forklift

ﾷ Corrugated, weather-resistant material

ﾷ Shrink-wrapped to provide additional protection against water

ﾷ Economical, flat pricing

ﾷ For example, savings of approx. 40% on normal freight to the US

Mumbai : February, 17 , 2009:

Blue Dart, South Asia's premier number one express air and integrated transportation, distribution and logistics Company, in collaboration with DHL, has extended to its international customers, an innovative packaging solution - Express Pallet.

Express Pallet is a unique, weather-resistant, safe, secure and affordable door-to-door packaging solution for heavier shipments, worldwide through a single partner, DHL, with proven customs expertise.

Express Pallet can be 'built' to accommodate shipments ranging from 50kgs to 100kgs. The design and structure allows the same box to be adjusted into three different sizes with capacities of 50 kgs, 75 kgs and 100 kgs. It is fitted with specially designed in-built wood-free pallet base for smooth and safe transportation via a forklift. The sturdy packaging ensures additional safety of the shipment. The heavy-duty corrugated weather-proof cardboard box is further shrink wrapped to provide additional protection against water. Express Pallet does not require Fumigation Certificate for custom clearance.

The dimensions of Express Pallet are as follows:

The Express Pallet is also very economical. A 50 kg shipment to USA, for example, would cost Rs 15,250, a 75 kg shipment would cost Rs 21,000 while a 100 kg would cost shipment Rs 28,000 (all exclusive of applicable fuel surcharge and service tax), with savings of 38%, 39% and 37% respectively on normal Express rates.

Calling this initiative another effort to serve customers as an integrated logistics service provider, Ketan Kulkarni, Head - Marketing, Corporate Communications and Sustainability, Blue Dart Express Limited said, "Express Pallet has been developed keeping in mind the various needs of shippers, requiring to send heavy packages around the world. Its unique packaging relieves shippers of their packaging pains and takes care of safety of the shipments. The real-time tracking facility ensures shipment visibility from pickup till delivery at the destination. It leverages DHL's established international expertise and Blue Dart's domestic dominance to enable Indian customers with a safe, secure and affordable packaging option to send heavyweight shipments - door-to-door."

He further added, "Blue Dart completed 25 years of trade facilitation in 2008 and efforts are on to deliver maximum mileage to our customers in every way possible. Blue Dart and DHL's endeavor is to focus on specific customer needs and deliver value-added services around them. The support and trust we obtained from our customers on various such new initiatives only validates our intelligence, research and hard work that goes into providing customized and appropriate services to our myriad client-base."

About Blue Dart:

Blue Dart, South Asia's premier number one express air and integrated transportation, distribution and Logistics Company, offers secure and reliable delivery of consignments to over 21,230 locations in India.

As part of the DHL Group (DHL Express, DHL Global Forwarding & DHL Exel Supply Chain), Blue Dart accesses the largest and most comprehensive express and logistics network worldwide, covering over 220 countries and offers an entire spectrum of distribution services including air express, freight forwarding supply chain solutions and customs clearance.

Blue Dart was selected a Business Superbrand for the fourth time consecutively from over 1,699 brands and received the Readers Digest's Most Trusted Brand Gold Award, three years in a row. It has been listed twice in the Dun & Bradstreet top 500 companies in India. Blue Dart has been awarded the NDTV Business Leadership Award 2008 and the Asia Brand Congress Brand Leadership Award 2008. It has also been listed as one of the Forbes 'Best under Billion' companies.

The Blue Dart team drives market leadership through its motivated people force, dedicated air capacity, cutting-edge technology, innovation, and value-added services to deliver unmatched standards of service quality to its customers.

For further information contact :

marketing@bluedart.com
Dated :February 17, 2009